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The Secret Skill That Gets You More Business Referrals

Learning Lessons & All

2 min readMay 23, 2025

Ever feel like you’re working harder than ever, yet the opportunities just aren’t rolling in?

Last week was a whirlwind for me.

I often preach about working less, but recently, I’ve been burning the midnight oil.

Yet, for the first time in ages, I’m thrilled about the opportunities coming my way.

And it’s not just about the opportunities themselves, but how they’re finding me.

Here’s the twist: I haven’t changed a thing in my business strategy.

The secret? An underrated skill that’s been gathering dust — being a good human.

Let me share how I’ve been attracting opportunities without pitching myself.

I approach people and content with a mindset of giving, not receiving.

I end every conversation by asking, How can I help you? or Who can I connect you with?

Most people are taken aback by this question.

Why? Because genuine helpfulness is rare.

But you’d be amazed at how many problems can be solved by simply asking for help.

Recently, I connected a startup founder with a school district for his services.

I introduced another founder to an angel investor community for funding.

These connections weren’t about me — they were about helping others.

And here’s the kicker: the opportunities I’m receiving now stem from moments when I asked for help or to be remembered for specific opportunities.

I made these asks nearly a year ago, and now they’re paying off.

I’ve had more work sent my way than ever before.

And for the first time, I’m grateful I played the long game.

Be genuinely helpful and consistent in your efforts.

Opportunities will follow.

What lesson changed your business? Drop it below.

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Tina Lopez
Tina Lopez

Written by Tina Lopez

I help knowledge creators automate their biz -> avoid burnout & stay in your zone of genius 📩Inquiries@tinalopez.com 🔗https://creatorsclub.tinalopez.com/bio

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